We are never directly designing an experience, we are designing something that a person will have their own experience with. One of the ways we can better understand how to design something to create a better experience for our users is to use the 6 minds of experience.
Have you heard things like 'there is no time for research' or 'there is no budget for this' as corners are cut in the design process? Here's how to convince the powers that be that doing research is a sure fire way to deliver the right solution.
The 5 Whys is a problem-solving framework that can be used to drill down to the root cause of a problem to develop a counter-measure to prevent that problem from recurring. Today, we can utilise this technique in User Experience Design as a pre-emptive tool to understand if we are solving the right problem in the first place.